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My Ventures
About Drew Meyers
Drew Meyers currently runs ESM Exec Designs, a design shop specializing in corporate and personal blog design. Travel addict managing Oh Hey World, a travel blog focused on generation X & Y, and real estate technology enthusiast. In his free time, Drew enjoys reading, traveling the world, spending time with passionate people, and is active member of the microfinance community.
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Past Projects
Tag Archives: Branding
Is Your Website Building Your Brand?
I just ran across this article by CBS News talking about how websites are failing to enhance brands — at a time when it’s vital for a company to “stand out” online. How can you do better? Their #1 tip is to understand consumer website behavior, which I couldn’t agree more with. 1. Use retail [...] Continue reading
Roles & Responsibilities of a Web Marketing Team
You’ve got a brand to build, right? And much of that brand is (or should be) online. Rand Fishkin posted an excellent White Board Friday today talking about what the right web marketing team looks like, and how it evolves as your company grows. It’s 9 minutes long, but will be worth your time if [...] Continue reading
The Importance of Being Rooted in the Independent Web
John Battelle has a great post up titled “Put Your Taproot Into the Independent Web“. It’s worth reading. The gist of John’s argument is that you shouldn’t put all your online eggs into a basket that you don’t control (like Facebook). It’s vital to your long term business to have your own brand, independent of [...] Continue reading
Personal Branding & Social Objects
Anyone serious about building their personal brand should read up on social objects. And I just happened to write a post about social objects over at Geek Estate Blog.
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