Category Archives: Real Estate

Announcing the Steering Committee for Geek Build 2012

I wanted to take this opportunity to introduce the steering committee members for Geek Build 2012. The steering committee will review all feedback from the Geek Estate community, and make final decisions for the participants sites in Geek Build 2012. The committee will consist of the following individuals: Daniel Beer, Team Leader, Prudential California Realty, San Diego Home Finder Ben Fisher, Agent, Sotheby’s International, Park City Luxury Real Estate Jay Thompson, Managing Broker, Thompson’s Realty, Phoenix Real Estate Guy Dominic Morrocco, Co-Founder & Partner, M Squared Real Estate Eric … Read More » Continue reading

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Geek Build 2012 — Building a Local Real Estate Website from Scratch

Here at Geek Estate, we’re going to undertake a fun iniative in 2012, which will be called “Geek Build 2012” (maybe we’ll do this again next year). What is it? Building a local real estate website/blog (or several) from scratch, with all decisions voted on by the Geek Estate community. And documenting the entire journey here on Geek Estate. Over the past few years speaking to agents all over the country, I often get asked how to build a local blog that consistently generates leads … Read More » Continue reading

What are the Best IDX Solutions on the Market?

In any vertical, the goal of a business website is to help you make money. Real estate is no different, meaning your local real estate website needs to bring you clients in order to be worth the time and money it takes to operate it. In the real estate vertical, the vast majority (let’s just call it 80% conservatively) of your website conversions WILL occur as a result of buyers searching for properties on your website and registering for email alerts or updates — but you … Read More » Continue reading

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A Video Response to ARG’s Listing Syndication Decision

Here is a video response by Fred Glick to the Abbott Realty Group’s decision to pull their listings. This is going to be an ongoing discussion for most of 2012 I would guess, as brokerages and agents around the country decide whether or not listing syndication makes sense for their businesses (I think it does). [via AGBeat] Continue reading

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What are the Best and Worst Real Estate Agent/Team/Brokerage Websites on the Web?

What are the best and worst real estate agent/broker websites on the web today? Best Here are two of the best in my mind. MSQRealty.com What’s not to like? My prediction — this will be the best site in the entire industry within 6 months. I’ve seen some of the new stuff Dominic has been working on the last few weeks (such as new “building” pages) — and they are wicked cool. Disclosure: Dominic Morrocco, a partner with M Squared, and I are good friends, … Read More » Continue reading

The History of a Home — and How Homeowners Can Take Control of Their Home (& Listings)

Every home has a story — some long, some short. The history of a home includes a lot of things, depending on the age of both the home and the community it resides in. In the case of my parents home in Sammamish, that includes but is not limited to: Photos of the outhouse from 50 years ago Photos of the hideous red carpet that used to be in my bedroom The transaction date and price from the 1920′s when my great great grandparents bought … Read More » Continue reading

Listing Syndication – What Do Consumers Think of ARG’s Decision?

If you want to know what consumers (aka your clients) think about ARG’s decision to pull their listings (Geek Estate coverage here, here, and here), look no further than the comment thread of this article in UT San Diego. A few comments from buyers/sellers/home owners: Andrew M Why Does Abbott view it as the intellectual property of the real estate company when it’s a series of picture of MY house and details of MY house (which are all publicly available) that I’m trying to sell to … Read More » Continue reading

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