The picture below shows what awaited me in my mailbox today:

Those papers were immediately discarded into my “spam box” in my kitchen.

Why don’t snail nail spammers get with the program? This crap doesn’t work. Though I’m obviously biased, if I was a marketer trying to reach a local audience, I’d choose to use showcase ads to buy share of voice in a ZIP code over snail mail anyday of the week.

  • Funny blog Drew. Everyday I check my mail and get the same stuff, and wonder the same thing as you! The only think I keep are cards for places I’ve shopped such as DSW and Kohls. The rest of it goes immediately in the trash.

    What’s even more amazing is that everyone else does the same thing. At the end of the day the trash can where the mail boxes are in my apartment complex is full!

  • Totally agree. Probably half my garbage/recycling is spam that came via the mail. It’s annoying as hell. I’m guessing the problem is a little bit worse in apartments than residential homes.

  • Have you tried this? Send a 27-cent postcard to the following, asking to be removed from all their lists. They must do it for 5 years, then the junk mail starts all over again. It may take up to 3-6 months to see a complete reduction.

    Mail Preference Service
    Attn: Dept. 10088342
    Direct Marketing Association
    PO Box 282
    Carmel, NY 10512

    Valpak Direct Marketing Systems, Inc.
    8605 Largo Lakes Drive
    Largo, FL 3373

    Harte-Hanks Circulation
    c/o Pennysaver
    2830 Orbiter St.
    Brea, CA 92821

    Consumer Assistance
    PO Box 249
    Windsor CT 06095