for W3c validation
This is somewhat old news, but it’s a great example viral marketing- Agency.com created a video titled “Going to Work for Subway” and uploaded it to youtube. What happened? The video has been talked about all over the blogosphere. It really doesn’t matter if the video was lame or if it was awesome. The video spread rapidly across the internet just by being uploaded to youtube. To me, Agency.com NAILED viral marketing. Subway AND Agency.com (as well as youtube) got tons of free press out of this.